Dupes for 2% Niacinamide & Rice Water Brightening Gel Moisturizer For Clear & Bright Skin
by Plum · Face moisturizer
9 products come close enough to call a dupe, best match first.
How the match is scored
A dupe is always the same kind of product — a serum is only compared with serums. Within that, two things are scored and blended.
Ingredient Match compares the two ingredient lists. Lists are ordered by concentration, so an ingredient near the top counts for more than one near the bottom; a dupe has to cover what matters most in the original. It weighs most of all.
Attribute Match compares what the two products are for: the benefits their ingredients are known for, such as hydrating or acne fighting. Those benefits come from the ingredients, not from tests of either product.
Only products scoring 60% or more are listed, at most 50. A match is about the formula on the label: it can't see concentrations the label doesn't print, texture, or how a product feels on your skin.
Dupe #1
Dot & Key
Watermelon Cooling Icy Gel Moisturizer With Hyaluronic64% match
92% Attribute Match · 42% Ingredient Match
They share 9 of this product's 16 ingredients (the dupe lists 39).
Both are
- Alcohol-free
- Paraben-free
- Sulfate-free
- Pore-clogger-free
- Oil-free
- Reef-safe
- Vegan
- Cruelty-free
Both are likely good for
- Hydrating
- Barrier Repair
- Redness Reducing
- Smoothing
- Brightening
- Dark Spots
- Even Tone
- Acne Fighting
- Oil Control
- Pore Refining
- Anti-Pollution
Brand price: INR 495.00 · checked 28 Sept 2026 · on the brand's site
Compare side by side →Dupe #2
The Derma Co
5% Nia-Ceramide Mattifying Moisturizer with 5% Niacinamide & 2% Ceramide63% match
96% Attribute Match · 39% Ingredient Match
They share 8 of this product's 16 ingredients (the dupe lists 30).
Both are
- Fragrance-free
- EU-allergen-free
- Alcohol-free
- Paraben-free
- Sulfate-free
- Pore-clogger-free
- Oil-free
- Reef-safe
Both are likely good for
- Hydrating
- Barrier Repair
- Redness Reducing
- Smoothing
- Brightening
- Dark Spots
- Even Tone
- Acne Fighting
- Oil Control
- Pore Refining
- Anti-Pollution
Brand price: INR 449.00 · checked 28 Sept 2026 · on the brand's site
Compare side by side →Dupe #3
They share 8 of this product's 16 ingredients (the dupe lists 29).
Both are
- EU-allergen-free
- Alcohol-free
- Paraben-free
- Sulfate-free
- Pore-clogger-free
- Oil-free
- Cruelty-free
Compare side by side →Both are likely good for
- Hydrating
- Barrier Repair
- Redness Reducing
- Smoothing
- Brightening
- Dark Spots
- Even Tone
- Acne Fighting
- Oil Control
- Pore Refining
- Anti-Pollution
Dupe #4
Foxtale
Oil Balancing Moisturizer with Niacinamide & Cica62% match
92% Attribute Match · 39% Ingredient Match
They share 8 of this product's 16 ingredients (the dupe lists 30).
Both are
- EU-allergen-free
- Alcohol-free
- Paraben-free
- Sulfate-free
- Pore-clogger-free
- Oil-free
- Reef-safe
- Vegan
- Cruelty-free
Both are likely good for
- Hydrating
- Barrier Repair
- Redness Reducing
- Smoothing
- Brightening
- Dark Spots
- Even Tone
- Acne Fighting
- Oil Control
- Pore Refining
- Anti-Pollution
Brand price: INR 445.00 · checked 28 Sept 2026 · on the brand's site
Compare side by side →Dupe #5
Deconstruct
Retinol night cream - 0.1% Retinol + 1% Beta-Glucan Complex62% match
85% Attribute Match · 42% Ingredient Match
They share 8 of this product's 16 ingredients (the dupe lists 27).
Both are
- Fragrance-free
- EU-allergen-free
- Alcohol-free
- Paraben-free
- Sulfate-free
- Oil-free
- Reef-safe
- Vegan
- Cruelty-free
Both are likely good for
- Hydrating
- Barrier Repair
- Redness Reducing
- Smoothing
- Brightening
- Dark Spots
- Even Tone
- Acne Fighting
- Oil Control
- Pore Refining
- Anti-Pollution
Brand price: INR 374.00 · checked 5 Oct 2026 · on the brand's site
Compare side by side →Dupe #6
La Roche-Posay
Toleriane Double Repair Face Moisturizer61% match
100% Attribute Match · 34% Ingredient Match
They share 4 of this product's 16 ingredients (the dupe lists 18).
Both are
- Fragrance-free
- EU-allergen-free
- Alcohol-free
- Paraben-free
- Sulfate-free
- Oil-free
- Reef-safe
Both are likely good for
- Hydrating
- Barrier Repair
- Redness Reducing
- Smoothing
- Brightening
- Dark Spots
- Even Tone
- Acne Fighting
- Oil Control
- Pore Refining
- Anti-Pollution
Brand price: USD 24.99 · checked 25 Sept 2026 · on the brand's site
Compare side by side →Dupe #7
Deconstruct
Hyaluronic Acid & Squalane Moisturizer61% match
92% Attribute Match · 36% Ingredient Match
They share 8 of this product's 16 ingredients (the dupe lists 41).
Both are
- Fragrance-free
- EU-allergen-free
- Alcohol-free
- Paraben-free
- Sulfate-free
- Pore-clogger-free
- Oil-free
- Reef-safe
- Vegan
- Cruelty-free
Both are likely good for
- Hydrating
- Barrier Repair
- Redness Reducing
- Smoothing
- Brightening
- Dark Spots
- Even Tone
- Acne Fighting
- Oil Control
- Pore Refining
- Anti-Pollution
Brand price: INR 292.00 · checked 5 Oct 2026 · on the brand's site
Compare side by side →Dupe #8
Mamaearth
Vitamin C Ultra Light Gel Oil-Free Moisturizer with Vitamin C and Aloe Vera Water for Glowing Hydration61% match
96% Attribute Match · 35% Ingredient Match
They share 5 of this product's 16 ingredients.
Both are
- EU-allergen-free
- Alcohol-free
- Paraben-free
- Sulfate-free
- Pore-clogger-free
- Reef-safe
- Cruelty-free
Both are likely good for
- Hydrating
- Barrier Repair
- Redness Reducing
- Smoothing
- Brightening
- Dark Spots
- Even Tone
- Acne Fighting
- Oil Control
- Pore Refining
- Anti-Pollution
Brand price: INR 349.00 · checked 6 Oct 2026 · on the brand's site
Compare side by side →Dupe #9
Mamaearth
Bye Bye Open Pores Face Cream with Rosehip & Niacinamide For Pore Tightening60% match
96% Attribute Match · 34% Ingredient Match
They share 6 of this product's 16 ingredients (the dupe lists 20).
Both are
- EU-allergen-free
- Alcohol-free
- Paraben-free
- Sulfate-free
- Pore-clogger-free
- Oil-free
- Reef-safe
- Cruelty-free
Both are likely good for
- Hydrating
- Barrier Repair
- Redness Reducing
- Smoothing
- Brightening
- Dark Spots
- Even Tone
- Acne Fighting
- Oil Control
- Pore Refining
- Anti-Pollution
Brand price: INR 419.00 · checked 6 Oct 2026 · on the brand's site
Compare side by side →